PAINESVILLE, Ohio--(BUSINESS WIRE)--Jul. 12, 2012--
Avery Dennison announced today that the University
of Michigan’s solar car, Quantum will be wrapped with Avery
Dennison’s popular vehicle wrap films when it competes in the 2012
American Solar Car Challenge. Avery Dennison MPI 1005 Supercast Easy
Apply RS™ and DOL 1360 were installed on Quantum by TKO
Graphix of Indianapolis, Indiana.
University of Michigan solar car, Quantum, is wrapped with Avery Dennison vehicle wrap materials. (Photo: Business Wire)
“The wrap is an important improvement to the car. We eliminated a
significant amount of weight with the wrap. The vinyl conforms very well
to the compound curves of Quantum’s body – and looks just like paint,”
said Cole Witte, engineering director for University of Michigan solar
car. “We focused on streamlining Quantum over the last two years and
shaved off 200 pounds compared to our previous car.”
This year, Quantum is lighter than its competitors’ cars that use paint
instead of vehicle wraps. Traditional paint weighs about 9 pounds while
the Avery Dennison MPI 1005 Supercast Easy Apply RS and DOL 1360 wrap
materials weigh between 8 ounces and 1 pound. The reduced weight gives
the University of Michigan solar team a distinct advantage as Quantum
makes its way through the 8-state, 1,650 mile course. The race begins on
July 14 in Rochester, NY and ends eight days later in St. Paul, MN.
“Avery Dennison graphics films create a great look and serve as an
innovative way to reduce weight for the team to succeed in the race as
well as showcase Quantum’s sponsors,” said Kathleen Hall, vice president
and general manager, Avery Dennison Graphics and Reflective Solutions,
Americas. “The opportunity to support America’s most successful solar
car team and the engineering, innovation and dedication of the
student-led University of Michigan group is an honor.”
Avery Dennison MPI 1005 Supercast Easy Apply RS, a digitally printable
pressure-sensitive vinyl that is repositionable and slideable, makes
application easy. In addition it features air egress technology,
allowing air bubbles to escape during the installation process. TKO
Graphix, a graphics services provider that has worked with the
University of Michigan Solar Car team for several years, wrapped Quantum
and several team vehicles in the Avery Dennison digitally printable,
pressure sensitive material.
“It’s exciting to partner with college students that push technology to
the edge with the passion to win the race,” added Hall. Since its
inception 20 years ago, the University of Michigan team has built 11
custom solar-electric vehicles and won 6 National Championships,
establishing itself as America’s #1 team.
Vinyl wraps aren’t limited to solar cars, they can be installed on
vehicles, boats, ATVs, motorcycles, and RVs – the options are almost
endless. Not only is a wrap lighter than paint, in many cases, wrapping
a car is more affordable than a custom paint job and can be installed
faster. Consumers can visit www.CarWraps.net
to learn about getting a vehicle wrap.
For more information on Avery Dennison® products, pricing or
roll sizes, designers and printers can visit www.averygraphics.com
to locate a distributor (on the Partner Page) or contact Avery Dennison
at 800-282-8379 for additional product information.
For more information about the American Solar Challenge, visit http://americansolarchallenge.org/
Follow the University of Michigan: http://solarcar.engin.umich.edu/
Avery Dennison (NYSE:AVY) helps make brands more inspiring and the world
more intelligent. The company is a global leader in pressure-sensitive
technology and materials and retail branding and information solutions.
A FORTUNE 500 company with sales of $6 billion from continuing
operations in 2011, Avery Dennison is based in Pasadena, California and
has employees in over 60 countries. A division of Avery Dennison, Avery
Dennison Graphics and Reflective Products provides imaging materials and
service solutions for fleet, architecture, transportation, traffic and
safety markets. For more information, visit www.averydennison.com or
www.averygraphics.com.
Certain third party trademarks and tradenames used herein are the
property of their respective owners.
Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50339826&lang=en
Source: Avery Dennison
Avery Dennison Graphics and Reflective Solutions
Todd Hain,
440-358-2735
todd.hain@averydennison.com
or
Topic
Design Group
Cheryl Besl, 513-744-0908
cbesl@topicdesign.com
